Continuum IT Management Platform

On-Demand Webinar

Redefining Cyber Security: Win SMB Clients with The Right Message

About this Webinar

Your clients are the main target of today’s ever-evolving cyber attacks, so why isn’t selling managed security services easier?

To effectively market and sell your cyber security offering, you have to change the SMB mindset with the right positioning strategies.

During the webinar, we’ll share key messaging to leverage when prospecting or cross-selling to clients, as well as security talking points you can use in sales conversations. Tune in and learn how to dominate a market projected to be worth $47.65 billion USD by 2023.

You’ll walk away with a more proactive and advanced cyber security go-to-market plan and strategic tactics to start capturing additional revenue. Register now!


About the hosts:

corey princeCorey Prince, Sr. Director of Product Marketing, he leads Continuum’s Product Marketing team to drive execution of go-to-market positioning, enablement, and support for all core products and services with key focus on Security solutions. Corey has over 18 years of infrastructure and software product marketing experience including offer development, sell-with and sell through initiatives with high impact global service providers such as AWS, Rackspace, and Microsoft (Azure & O365) and a deep background in SMB application and hosted services development. Corey is a frequent speaker at industry events specific to digital transformation, cloud, and the service provider opportunity landscape.


meaghan moraesMeaghan Moraes is a Content Marketing Manager at Continuum, focusing on inbound and content marketing efforts surrounding cyber security and threat management. With robust agency and tech marketing experience, she specializes in driving leads and conversion with strategic and creative digital marketing content. Meaghan is passionate about telling compelling brand stories, positioning products, and enabling customer success through fresh, educational content.

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 Explore

  • Explain the advanced cyber security need to SMBs
  • Learn security sales positioning tips to use in conversation
  • Tell a consistent, compelling security story in all marketing content

About this Webinar

Your clients are the main target of today’s ever-evolving cyber attacks, so why isn’t selling managed security services easier?

To effectively market and sell your cyber security offering, you have to change the SMB mindset with the right positioning strategies.

During the webinar, we’ll share key messaging to leverage when prospecting or cross-selling to clients, as well as security talking points you can use in sales conversations. Tune in and learn how to dominate a market projected to be worth $47.65 billion USD by 2023.

You’ll walk away with a more proactive and advanced cyber security go-to-market plan and strategic tactics to start capturing additional revenue. Watch now!


About the hosts:

corey princeCorey Prince, Sr. Director of Product Marketing, he leads Continuum’s Product Marketing team to drive execution of go-to-market positioning, enablement, and support for all core products and services with key focus on Security solutions. Corey has over 18 years of infrastructure and software product marketing experience including offer development, sell-with and sell through initiatives with high impact global service providers such as AWS, Rackspace, and Microsoft (Azure & O365) and a deep background in SMB application and hosted services development. Corey is a frequent speaker at industry events specific to digital transformation, cloud, and the service provider opportunity landscape.


meaghan moraesMeaghan Moraes is a Content Marketing Manager at Continuum, focusing on inbound and content marketing efforts surrounding cyber security and threat management. With robust agency and tech marketing experience, she specializes in driving leads and conversion with strategic and creative digital marketing content. Meaghan is passionate about telling compelling brand stories, positioning products, and enabling customer success through fresh, educational content.

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