Continuum IT Management Platform

On-Demand Webinar

5 Easy Website Tactics to Capture More Sales-Ready Leads

About this Webinar

But I’ve got forms on my website and I just had it redone, why am I still relying on referrals?

Before you throw in the towel and abandon all hope of harnessing your website’s lead generation potential, take a step back. Chances are, you have all the right mechanisms in place. You just have to optimize them! And who better to teach you how than Continuum’s own website conversion experts?

Tune in as our panel discusses website quick wins and common pitfalls, as well as how to close first-time and frequent website visitors into loyal clients.

5 Easy Website Tactics to Capture More Sales-Ready Leads

Explore

  • How to drive more engagement on your home page
  • Website navigation best practices
  • Types of gated content to offer and how to optimize form submissions
  • Metrics to track when gauging website effectiveness
  • And more!

Transform Traffic into Net-New Revenue

About this Webinar

But I’ve got forms on my website and I just had it redone, why am I still relying on referrals?

Before you throw in the towel and abandon all hope of harnessing your website’s lead generation potential, take a step back. Chances are, you have all the right mechanisms in place. You just have to optimize them! And who better to teach you how than Continuum’s own website conversion experts?

Tune in as our panel discusses website quick wins and common pitfalls, as well as how to close first-time and frequent website visitors into loyal clients.

Meet the Panel

Webinar Panel Member Mariam Ahmad

Mariam Ahmad develops and executes strategies for driving measurable revenue growth and profitability through tactical conversion optimization. Her maniacal focus on delivering innovative digital solutions is driven by her passion for consumer behavior and website analytics. As Continuum's Senior Website Manager, Mariam develops tactics for SEO, user experience, A/B testing, marketing automation tools, and more to ensure Continuum’s online presence conveys an integrated digital strategy, with an emphasis on innovation and adaptation to the ever-evolving IT Management industry.

Webinar Panel Member Brandon GarcinBrandon Garcin is Continuum's Senior Content Strategist, and is responsible for the creation and execution of a variety of resources designed to win new business and support existing customer accounts. He has authored more than a dozen eBooks which have generated thousands of downloads, and has consulted with hundreds of Continuum partners to help improve their marketing and lead generation efforts through website optimization and content development. Brandon is also the host of The Weekly Byte, a video and audio series produced by Continuum that provides quick, digestible tips and best practices that MSPs can use to help their business succeed.

Webinar Panel Member Mary McCoyMary McCoy has worked at Continuum for more than three years, learning the ins and outs of inbound marketing, managing the company’s thought leadership blog, consulting with hundreds of partners and lending SEO, website conversion, content and social media support. In her current role as Demand Generation Programs Manager, Mary is responsible for executing against the company’s prospect communication and lead nurturing strategy, developing sales acquisition programs, running webinars and leveraging key marketing channels like email, PPC and paid social media to build trust and brand loyalty.

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